solved FINAL SMM PLANIn week Eight, add a title page, table
FINAL SMM PLANIn week Eight, add a title page, table of contents, executive summary, tuning strategies and create the Budget and Return on Investment sections. You must also integrate the previous sections and create a final document that includes all sections. Appropriate edits based on previous instructor feedback must be implemented prior to submission. Your research must also include at least at 15 additional academic or current popular press resources in addition to your textbook to support your conclusions Final SMM plan which include all sections in the Social Media Marketing Plan Outline.MKTG 430 Social Media Marketing Plan OutlineTitle PageTable of ContentsExecutive SummaryBrief OverviewSocial Media PresencePlease include a table summary and elaborate on your findings in textCompetitive AnalysisSWOT (include a 2X2 table)OT come from trends in 5 environmental: social, economy, technological, political/regulatory, competitiveIdentify main competitorsGoalsSMART goalsCan be achieved through SM activitiesStrategiesTarget MarketUtilize all 4 segmentation strategiesProvide a detailed description of a “typical†customerPlatformsResearch various SM platform trends and statistics, identify which ones the company should use to reach the target market from part IXImplementationa. Platform-Specific Tactics and ToolsSpecify activities and content for each platform you have suggested in part Xb. Content Developmentc. AssignmentsMonitoringa. Trackingb. Measuring (Quantitative Metrics and Qualitative KPI’s)c. Evaluatingd. Social Media Monitoring ToolsResearch SM monitoring tools suggest which one will be cost efficient and effective to track KPI’s you have suggestedTuningBudget (Estimate the cost (financial or time) of all activities you have suggested)Return on InvestmentReferencesAppendices