solved For this practice exercise, you will improve your “trained eye”

For this practice exercise, you will improve your “trained eye” for professional business documents by revising a poorly crafted memo from BWS(Attached Below) pages 102 and 103. Be sure to read BWS Ch 4, especially pages 85-86 for an example of an effectively designed memo. Your revision should do the following:Corrections to Memo Heading: include the full title for the memo writer, use consistent formatting of labels, and use a more descriptive subject lineAdjust the tone of the memo: make it more collegial, more likely to obtain cooperation from colleaguesProofread: improve awkward phrasing throughout the memo, correct typos, grammatical and punctuation errorsImprove readability and usability: break up block of text with headings and listsSubmission1/2 to 1 page, single-spaced, block style memo. Be sure to use headings and lists to group, organize, and signal content. Do not use underline.Prof/Tech Writing Rubric:This criterion is linked to a Learning OutcomeRhetorical Awareness: • Understands the rhetorical situation or context and clearly addresses the audience’s primary needs and purposes. • Achieves those purposes through strategic tailoring of both content and design. • Considers the audience’s existing knowledge and its effect on the rhetorical situation. • Uses appropriate language, style, tone, and vocabulary that suits the purpose, subject, and audience.Document Design: • Incorporates appropriate layout and visuals for the rhetorical genre and purpose. • Applies the appropriate genre and/or adapts one or more genres for rhetorical purpose. • Adheres consistently to CRAP principles (contrast, repetition, alignment, proximity) for design appeal and readability. • Illustrations and graphics, when used, include relevant numbering, titles, captions, and descriptions and are clear, useful, visually appealing, and supportive of the text.Content: • Writing is clearly focused and supports the purpose with concise, logical details that meet the reader’s needs. • Organization enhances and showcases the purpose as each section, paragraph, list, or illustration is organized in a logical and effective sequence to meet the reader’s needs. • Transitions are appropriate and rhetorically effective. • The meaning of technical terms or professional jargon is defined or can be determined by the context. • Demonstrates control of standard writing conventions through careful revision and editing, which is used to enhance readability.

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