solved Assignment ObjectivesExplore the external and internal influences on consumer behavior.Here

Assignment ObjectivesExplore the external and internal influences on consumer behavior.Here are 4 basic types of customer buying behavior, as follows:Routine responseLimited decision makingExtensive decision makingImpulse buyingCreate a brief presentation that explains your customer behavior. Explain your type from this list or other types based on your own research. Include the following:Add a photo of yourself, your dominant buying behavior, and an explanation of why you fit that type. Show examples.Think about the last few days and what products or services you bought or are thinking of purchasing in the future.Write a brief buying story about your behavior, including the example of 2 or 3 products that illustrate this behavior.What are some of the positives and negatives of your buying behavior that are linked to why you buy or do not buy?The following is a sample outline of how you might organize your presentation:Slide 1: Intro SlideSlide 2: My Buying BehaviorSlide 3: Explanation of the Dominant Buying BehaviorSlides 4–5: Examples of What I BuySlides 6–7: Buying Brief: Why I Buy, The Positives and NegativesSlides 8–9: Final or Additional ThoughtsSlide 10: Reference SlideInstructions:The PowerPoint presentations will vary based on your buying behavior and the products that you select. Please include the following Information:Slide 1: Intro SlideSlide 2: My Buying Behavior (Discuss your buying behavior) Example
My buying behavior is that I am generally an impulse buyer. I tend to buy many things—especially low-risk items, such as groceries or clothes—on a whim, without any type of planning.Slide 3: Explanation of the Dominant Buying Behavior (This is an Example)
My dominant buying behavior is usually a routine response. Most of my purchases are usually low-risk. For example, I am the primary shopper for my family when it comes to buying groceries or gasoline for the family car. I love being a routine-response shopper because I like to shop. I enjoy buying anything, even if it is food.Slides 4–5: Examples of What I Buy (This is an Example of what you bought)
Over the past few days, I bought 3 pairs of socks, a new dress, and $200 worth of groceries for the family. These products illustrate my dominant buying behavior of routine response, mixed with my impulse buying side. When it comes to low-risk purchases, this is a powerful hybrid because I tend to want to buy things all the time.Slides 6–7: Buying Brief: Why I Buy, The Positives and Negatives (This is an example)
Some of the positives of my buying behavior are that I know the prices of most of the items I purchase and can shop competitively. Some of the negatives of my buying behavior can lead to trouble because I go off-budget and buy things I don’t need.Slides 8–9: Final or Additional ThoughtsSlide 10: Reference Slide

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