solved (1) Kenichi Ohmae’s “Managing in a Borderless World” is considered

(1) Kenichi Ohmae’s “Managing in a Borderless World” is considered an important article in global marketing. (a) IDENTIFY, DESCRIBE and EXPLAIN each of the various sections of Ohmae’s article in SUBSTANTIVE DETAIL. (NOTE: EXPLAIN THE ARTICLE USING YOUR OWN WORDS. STATED DIFFERENTLY, DO NOT CUT AND PASTE SENTENCES OR ENTIRE PASSAGES FROM THE ARTICLE, WHICH WOULD CONSTITUTE PLAGIARISM.)Write your answer here. (Use as much space you need.) (b) While Ohmae also discusses the issues of standardization and customization of global marketing strategy, which strategy does he primarily advocate? What are his contentions? Write your answer here. (Use as much space you need.)(c) Do you agree or disagree with Ohmae’s perspective? If so, explain why. If not, explain why not? (You may also conduct additional research and use external sources of information to explain your answer, but be sure to cite ALL your sources of information after each answer.)Write your answer here. (Use as much space you need.)—————————————————————-(2) Vishwanathan and Dickson’s (2007) article entitled “The Fundamentals Of Standardizing Global Marketing Strategy” provides additional insights into the standardization of global marketing strategy going above and beyond the views articulated by Ted Levitt over two decades ago. (a) Provide an ELABORATE EXPLANATION of the various sections of Vishwanathan and Dickson’s article. In your EXPLANATION be sure to expound on the three-factor standardization model that includes (1) homogeneity of customer response to the marketing mix, (2) the transferability of competitive advantage, and (3) homogeneity of economic freedom. (NOTE: EXPLAIN THE ARTICLE USING YOUR OWN WORDS. STATED DIFFERENTLY, DO NOT CUT AND PASTE SENTENCES OR ENTIRE PASSAGES FROM THE ARTICLE, WHICH WOULD CONSTITUTE PLAGIARISM.)Write your answer here. (Use as much space you need.)(b) Explain if Vishwanathan and Dickson message is similar or dissimilar to that of Levitt? If so why? If not, why not. Write your answer here. (Use as much space you need.)(c) Are Vishwanathan and Dickson more correct about Standardizing Global Marketing Strategy than Levitt or vice-versa? Offer a suitable explanation in defense of your position. Write your answer here. (Use as much space you need.)(d) Do you agree or disagree with the Vishwanathan and Dickson contentions? If so why? If not, why not. Explain your opinion in SUBSTANTIVE DETAIL. (You may conduct additional research and use external sources of information to explain your answer, but be sure to cite ALL your sources of information after each answer.)Write your answer here. (Use as much space you need.)—————————————————————-(3) The following questions are based on the HBS Case on MARY KAY COSMETICS—ASIAN MARKET ENTRY (MKC). (a) Based on your assessment, what is the central problem facing MKC? Write your answer here. (Use as much space you need.)(b) Identify and explain in SUBSTANTIVE DETAIL EACH OF the 4 key action issues (solutions or courses of action) that need to be addressed by MKC to resolve their problem(s) as identified in the case. ACTION ISSUE 1 (Provide Sub-Heading):Explain your answer here. (Use as much space you need.) ACTION ISSUE 2 (Provide Sub-Heading):Explain your answer here. (Use as much space you need.)ACTION ISSUE 3 (Provide Sub-Heading):Explain your answer here. (Use as much space you need.)ACTION ISSUE 4 (Provide Sub-Heading):Explain your answer here. (Use as much space you need.)(c) Based on your assessment, would you recommend MKC entering China or Japan or both or neither? EXPLAIN your answer in DETAIL (HINT: You can only answer this question by assessing what are the PROS and CONS of entering each country: China and Japan.)Write your answer here. (Use as much space you need.)

ADVANTAGES FOR ENTERING JAPAN

DISADVANTAGES FOR ENTERING JAPAN

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ADVANTAGES FOR ENTERING CHINADISADVANTAGES FOR ENTERING CHINAWrite your answer here. (Use as much space you need.)Write your answer here. (Use as much space you need.)Add additional columns and rows as neededAdd additional columns and rows as needed(d) If you suggest entering China and/or Japan, identify each of the following: (i) What is the TARGET MARKET you suggest that MKC pursue for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(ii) What PRODUCT STRATEGY do you suggest that MKC should use for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(iii) What PROMOTION STRATEGY do you suggest that MKC should use for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(iv) What PRICING STRATEGY do you suggest that MKC should use for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(v) What DISTRIBUTION STRATEGY do you suggest that MKC should use for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(vi) What FOREIGN MARKET ENTRY STRATEGY do you suggest that MKC should use for Japan and/or China? EXPLAIN your answer in DETAIL.Write your answer here. (Use as much space you need.)(vii) In which order should MKC enter China and Japan? EXPLAIN your answer in DETAIL to justify your position. Write your answer here. (Use as much space you need.)