solved Here is an alternative for Royal Bank of Canada to

Here is an alternative for Royal Bank of Canada to attract more HENRYs customers: Provide a life, car and home insurance bundle.
Please apply Porter’s Five Force Strategy Model for this alternative, mention each parts of porters’ five, like who are competitors , who have the power, etc 
Here is an alternative for Royal Bank of Canada to attract more HENRYs customers: Provide a life, car and home insurance bundle.
i will explain more details about this alternative:RBC only have the bundle of car and home, and if you buy these two together, you will get a discount. But now, i want to offer a bundle of life, car and home, with more discount
and this alternative is for HENRYs(High earners, not rich yet), https://www.investopedia.com/terms/h/high-earners-…
you should apply Porter’s Five Force Strategy Model for this alternative, you should mention each parts of porters’ five, like who are competitors , who have the power, etc
and here are some resources for you to understand this alternative
https://www.rbcinsurance.com/car-insurance/home-and-auto-insurance-savings.html
Life Insurance : Accounting to research, You could save 10% on eligible TD Term Life Insurance premiums if you are a TD Insurance Home or Auto customer or a TD Wealth client.
https://www.tdinsurance.com/savings30/Ontario?cm_sp=:GOOGLE:Insurance+-+Ontario+-+Brand+-+English+(21_S_IN_ING_AO_ACQ_ENFR):TDI:Discounts+Insurance+Branded+-+Phrase:td+insurance+discounts%C2%A0&gclid=CjwKCAjwoZWHBhBgEiwAiMN66fl7VF08rieOnn9HKKL5mwtvXV8AEHR5DuPgNoS0B3MLyKsSK0R4DhoCEvoQAvD_BwE&gclsrc=aw.ds 

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