solved the differences are striking though; Persuasion involves a psychological process

the differences are striking though; Persuasion involves a psychological process of trying to inspire the audience to change behavior–this is the “Call for Action.” You must in the last section of your speech ask the audience to DO something. This request cannot be “to think about” or ask them to do something in the distant future; it must be something they can DO now, while you are wrapping up your speech. For example, you can ask them to write the names of 3 people that could use this information, or “take out your phone and call this number…..” or “pledge with me that…..” . Regardless what your call for action is, it must be something that the listener can do now, while you wait or while you finish your speech. This is how you will know that they have gotten your message. The purpose here is not that they solve a problem–you are asking them only to take a small step to solve the problem. suppose that you are trying to persuade your audience to save money for the purchase of a home. Would you ask them to put aside $20,000 so that they can have a 10% downpayment? No, not realistic; but you could ask them to open an app that allows them to save $5 a week from their checking account. Yes, it’s not the entire goal of your speech, but it is a step toward completing the goal. One more thing: you cannot require your audience to complete the Call for Action. You only have to deliver a realistic one fitting the purposes of your speech. In other words, if you say, “Now, let’s take action for that downpayment. I want you to take out your phone or open your computer. On your phone go to the app store and get [blank], and download it to your phone, or go to this website on your computer.” Once you ask them to DO something, then your job is done. The audience can make the choice or not to follow your instruction, but you have given a call for action to take a step toward solving the problem that you have spoken of earlier in your persuasive speech. As you develop your outlines for the Persuasive Speech, YOU MUST FOLLOW THE MONROE MOTIVATED SEQUENCE IN THE EXACT ORDER. The sequence works because it moves the audience in a psychological sequence; if you alter that sequence you lose the impact on the audience.