solved This activity will continue your “Global Business Plan” by giving

This activity will continue your “Global Business Plan” by giving you the opportunity to consider a Marketing and HR & Personnel plan for the country you selected. As a global manager, you must assess factors related to people, behaviors, and motivations. How will they impact your company’s expansion? What cultural assumptions are you making? Your assumptions could hinder your success in the new market if you’re not careful.InstructionsReview the full Global Business Plan project outline in order to understand where you are in the process. Marketing Plan, HR Strategy & Personnel Plan – W8Research Cultural ImplicationsCreate a Marketing PlanDevelop HR Strategy and Personnel PlanRead all the resources in the Modules area to support your research. Read all the websites and videos.Explore the hidden and intangible factors that need to be uncovered in your research of the country you chose for your paper. Before entering this market consider things like lack of work ethic, how to motivate people, how they make decisions, etc.
Cultural Implications: This section of your overall paper needs to include a brief summary of your cultural research. Be sure to share examples of companies that have made marketing mistakes in that country previously. Address questions such as: What are our cultural assumptions that we are making? Are they valid in this country?Marketing Plan: Design a marketing strategy that takes into consideration the consumer behavior of the target country and how it relates to the local culture. Identify your primary target market (customer) and explain how you will reach that market.Personnel Plan: Create a personnel plan that highlights key employment factors in your target country. These should address the relevant local staffing issues, such as the minimum wage, the unemployment rate, and mandated holidays and salary requirements. Then, determine your actual staffing requirements. An example would be to include the number of shifts, the number of store managers, and the number of staff to be hired. Please note that these numbers (combined with their estimated salaries or wages) will be required to formulate your financial statements next week.Submission:Write a minimum of 2 to 4 pages compiling your research from Section D. The paper should include the following parts:Cultural ImplicationsMarketing PlanPersonnel PlanPlease resubmit your personal link to your Google Doc in the assignment link below. This should be done each week that an assignment is due, in order to facilitate grading. The narrative for Section D should appear CLEARLY LABELED in your Google Document, including Section Headings – “Culture” “Marketing” and “Personnel Plan.”Please follow MLA format, including a cover page with the name of the Company and the Country clearly seen. Label each Section of the paper, and include citations and a Works Cited at the end.Country: Indonesia and US Company: Kellog CO

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