solved Your public relations firm has been selected to develop a
Your public relations firm has been selected to develop a promotional campaign for an industry that is launching a new product (or service).
Write a 700- to 1,050-word paper that includes the following:
A description of the product or service for which you will be developing a promotional campaign
The intended audience(s) for the product or service.
Characteristics that make your product/service unique
Ideas about how to showcase the best qualities of your product/service to your intended audience
Media sources (channels) and other external promotional materials that you can employ to best reach your audience(s)
Promotional opportunities for this product/service within your client’s company
Research that you conduct to ensure your initial approach is on target, including an explanation as to why you selected this particular approach
Two or three clearly stated objectives/goals for your campaign